San Jose Gadget Examiner - iPods, Garmins dominate holiday gift shopping

iPods, Garmins dominate holiday gift shopping
Of the top 20 most sought after consumer electronics products online this holiday season, 20 percent are Garmin GPS navigation systems and nearly one-third bear the brand name Apple.
Such are the nuggets of information gleaned from a survey of online consumer products searches called "The Active Shopper Report" from Permuto, an online advertising network provider.
Most of the hot selling Apple products are variations of the iPod music player: the iPod Nano 8GB, 4th generation (#7 on the Top 20); iPod Touch 8GB (#10); Apple Macbook notebook computer (#11); iPod Touch 16GB (#12); iPod Touch 32GB (#15); and the the 3rd generation iPod Nano 4GB (#16).
Garmin held the number 3, 5, 8 and 18 positions with variations of its Nuvi line of GPS navigation systems.
Topping the list is the Nintendo Wii game console, whose strong demand is indicative of another online trend -- customers are shopping online for discounts. The Active Shopper Report noted that buyers of the Wii were enjoying average 22 percent discounts in the purchase price, compared to a year ago, the deepest of any product.
The complete Top 20 list looks like this:
Nintendo Wii
Samsung LED TV
Garmin Nuvi 255W
Canon Digital Rebel X5I camera
Nuvi 265WT
Nikon D90 SLR digital camera
Apple iPod Nano 8GB
Nuvi 765T
Wii Fit
iPod Touch 8GB
Macbook
iPod touch 16GB
Dell Inspiron Mini netbook
Nikon D90 DX camera
iPod Touch 32GB
iPod Nano 4GB (3rd Gen)
Xbox 360 premium system
Nuvi 755T
Panasonic Blu-Ray player
Canon EOS Rebel XS
The rankings were based on the volume of product searches as reported by PriceGrabber.com and Like.com

By Robert Mullins

Published on December 17, 2009


Of the top 20 most sought after consumer electronics products online this holiday season, 20 percent are Garmin GPS navigation systems and nearly one-third bear the brand name Apple.


Such are the nuggets of information gleaned from a survey of online consumer products searches called "The Active Shopper Report" from Permuto, an online advertising network provider.


Most of the hot selling Apple products are variations of the iPod music player: the iPod Nano 8GB, 4th generation (#7 on the Top 20); iPod Touch 8GB (#10); Apple Macbook notebook computer (#11); iPod Touch 16GB (#12); iPod Touch 32GB (#15); and the the 3rd generation iPod Nano 4GB (#16).


Garmin held the number 3, 5, 8 and 18 positions with variations of its Nuvi line of GPS navigation systems.


Topping the list is the Nintendo Wii game console, whose strong demand is indicative of another online trend -- customers are shopping online for discounts. The Active Shopper Report noted that buyers of the Wii were enjoying average 22 percent discounts in the purchase price, compared to a year ago, the deepest of any product.


The complete Top 20 list looks like this:


  1.  Nintendo Wii
  2.  Samsung LED TV
  3.  Garmin Nuvi 255W
  4.  Canon Digital Rebel X5I camera
  5.  Nuvi 265WT
  6.  Nikon D90 SLR digital camera
  7.  Apple iPod Nano 8GB
  8.  Nuvi 765T
  9.  Wii Fit
  10.  iPod Touch 8GB
  11.  Macbook
  12.  iPod touch 16GB
  13.  Dell Inspiron Mini netbook
  14.  Nikon D90 DX camera
  15.  iPod Touch 32GB
  16.  iPod Nano 4GB (3rd Gen)
  17.  Xbox 360 premium system
  18.  Nuvi 755T
  19.  Panasonic Blu-Ray player
  20.  Canon EOS Rebel XS

The rankings were based on the volume of product searches as reported by PriceGrabber.com and Like.com


Source:  http://www.examiner.com/x-6470-San-Jose-Gadgets-Examiner~y2009m12d17-iPods-navigation-devices-dominate-holiday-gift-buying